About Us
Founded by former Microsoft marketing executives, Cadence Preferred and its consultants have the deep tech industry expertise to work as a seamless extension of your own marketing team. For nearly 20 years, we’ve helped technology leaders like Microsoft (and hundreds of its Partners), IBM, Adobe, Cisco, Dell, Amazon, and countless others to develop effective, innovative content and bring dynamic collateral, campaigns, and offers to market.
At the core of everything we do is CONTENT. Our team of specialized wordsmiths, designers, and strategists develop content and assets that help our clients effectively communicate value and engage their audiences in meaningful ways. From sales collateral and digital lead-gen campaigns, to videos and development workshops, you can expect powerful content and strategies that drive your business forward.
As a Preferred Microsoft Vendor and agency of record for numerous marketing programs, Cadence Preferred has delivered over 400 Microsoft Partner assets and campaigns, as well as more than 100 specialized workshops.
Software Brand Manager, Dell
“There is no department or person that can deliver what Cadence Preferred consistently does. Their training and content resonate with Dell reps – that is their true differentiator.”
Director, Core Infrastructure Marketing, Microsoft
“Cadence Preferred’s knowledge of how Microsoft works and their commitment to our goals makes them an ideal partner for building field, customer, and partner materials.”
Director, Enterprise Software,
PC Connection
“Through strategic and tactical guidance, actionable and relevant training, and useful sales materials, Cadence Preferred has contributed to the success of our business.”
