Joint eBook and ad campaign developed for IBM + Microsoft Azure analytics

IBM Ad Image 1
IBM Ad Image 2

IBM and Microsoft enlisted Cadence Preferred’s help in crafting an in-depth eBook and accompanying ad campaign for a joint effort to promote IBMs  data modernization services leveraging Azure Synapse and analytics.

The eBook and ad campaign ultimately helped to drive traffic and registrations for a successful joint IBM+Microsoft webinar, “Building a modern, data-driven company.”

IBM ebook cover